Could your business grow without you for a week?
How about a month? If your answer is no — it’s a clear sign you need better systems. What kind of systems? Systems with the right leverage.
In business, leverage is what enables you to grow without working non-stop. It helps you get more out of your business without putting in more time. There are only three types of leverage:
- Labor – hiring people
- Capital – investing money
- Technology – using technology
Let’s break them down — and see why technology stands alone.
Labor: Power with Limits
Hiring smart people helps you scale — no question. But labor is linear. For every 10x increase in output, you typically need close to a 10x increase in people. That brings complexity, overhead, and management headaches. Labor is expensive, hard to scale, and doesn’t compound on its own.
Capital: Scalable, but Gatekept
Capital works harder than labor. With enough money, you can buy growth — through inventory, advertising, or acquisitions. But it’s not always accessible, and it comes with risk. Use it well, and you win. Use it poorly, and you’re out of business. Capital is powerful but risky.
Tech: Infinite Leverage, Zero Overhead
Then there’s tech. Unlike labor or capital, technology can do the work of a thousand people — instantly, flawlessly, 24/7 — at zero marginal cost.
One script can automate hours of manual work. One algorithm can personalize thousands of user experiences in real time. One checkout optimization can drive thousands in extra revenue, with no ongoing effort. That’s the magic of tech: you build it once, and it runs forever and while you sleep.
Why This Matters for Entrepreneurs
If you’re selling a product or service online, you’re likely already using tech. Your checkout, your analytics stack, your marketing automations — all powered with technology. But the real change comes when you stop using tools and start building systems.
So the question isn’t whether you should start leveraging tech. The question is — what’s still manual, expensive, or missing in your business — and how fast can we turn it into a system with the right leverage using tech?
I know the struggle of not having the right leverage in my business because I lived it for years. If you’re ready to stop working hard and start working smarter, I can help — read how I made the change by clicking here.
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